// v1.25e-commerce ops platform

The control center for e-commerce ops.

Orderly unifies your storefronts, carriers, and 3PLs into one auditable pipeline. Orders flow in, get normalized and rate-shopped, then dispatch to the right carrier automatically. Every step is logged, every decision is inspectable.

// free 14-day trial · no credit card · cancel anytime
orderly · operations·batch_2026_06_21_morningrunning · --:--:--
$orderly dispatch --batch=morning --watch
bridging shopify · 3pl · fedex · ups
live · normalizing & dispatching as orders land
#4225F. Yamamotodispatched$92.10
#4224D. Olsenprocessing$329.40
#4223J. Martinezdispatched$67.99
#4222R. Patelvip · hold$1,204.00
#4221S. Tanakadispatched$58.20
#4220L. Okaforprocessing$402.75
#4219M. Parkdispatched$89.50
#4218A. Chendispatched$214.00
in SLA
1,204 today
$
ingest
normalize
rate-shop
dispatch
orders routed
82,419+3,240 today
platform uptime
99.9%
carrier integrations
12
avg dispatch time
1.2s
// 01platform

One platform for your entire fulfillment stack.

Orders, shipments, carriers, and automations in a single view. Stop reconciling across 6 tabs.

orderly · orderslive
All ordersShippedProcessingOn hold
OrderCustomerItemsAmountStatusTime
#4225Yamamoto Foods3$92.10shipped2m ago
#4224Olsen Outdoor1$329.40processing4m ago
#4223Martinez Home5$67.99shipped6m ago
#4222Patel Premium2$1,204.00hold8m ago
#4221Tanaka Direct1$58.20shipped12m ago
#4220Okafor Studio4$402.75processing15m ago
6 orders · last sync 12s ago
02 · bridges

Connect any platform

Shopify, ShipStation, FedEx, and more. Each bridge syncs independently, retries on failure, and logs every event.

03 · rate engine

Rate-shop in real time

Compare carrier rates across FedEx, UPS, USPS, and regional carriers. Pick the cheapest lane that meets your delivery promise.

04 · splitting

Split orders by rule

Route line items to different fulfillment centers based on inventory, proximity, weight, or any custom condition.

// 02how it works

How orders move through Orderly.

Every order follows the same auditable path from storefront to carrier. Three stages, fully logged.

1Ingest

Orders arrive from Shopify, Amazon, or any connected store via bridge sync.

2Normalize

Addresses are validated, SKUs resolved, weights calculated, and data transformed by your JavaScript rules.

3Dispatch

Orders are rate-shopped across carriers, matched to dispatch rules, and sent to fulfillment.

// 03transformations

Your logic, your JavaScript, running on every order.

Write transformation rules in plain JavaScript. They execute at sync, pre-dispatch, or on any trigger you configure.

Normalize addresses and validate fields before dispatch
Tag high-value orders for priority handling
Rewrite SKUs to match your warehouse system
Flag international shipments for customs review
orderly · transform.jsactive
1export function transform(order) {
2 const address = order.shipTo
3
4 // normalize state abbreviations
5 address.state = address.state
6 .toUpperCase().trim()
7
8 if (order.total > 500) {
9 order.tags.push('vip')
10 }
11 return order
12}
// 04operations

The workspace where fulfillment runs.

Pending orders, pipeline status, and a live execution log on one screen. Build, run, and audit batch operations.

orderly · workspaceexecuting
Pending
#4226 F. Yamamoto
#4227 K. Adeyemi
#4228 R. Nguyen
Pipeline
ingest → ✓
normalize → ✓
rate-shop → running
dispatch → queued
Console
14:32:01 rate-shop fedex_ground $8.25
14:32:01 rate-shop ups_ground $9.10
14:32:02 picked fedex_ground (cheapest)
14:32:02 dispatch → fedex api
// 05principles

What we believe.

01

Calm by default

Status earns attention by changing, not by shouting. A quiet dashboard means things are working. That is the point.

02

Show your work

Every sync, retry, transformation, and dispatch is on the record with a timestamp. If you cannot audit it, we did not build it.

03

Escape hatches everywhere

Bridges pause. Rules toggle. Transformations are JavaScript you own. When the abstraction fails, you take back the wheel immediately.

04

Built for the 2am incident

When something breaks at 2am, you need a log to read, a decision to inspect, and a way to override. That is the minimum bar.

//get started

Ready to take control.

Start with a free 14-day Growth trial. Connect your first bridge in under 5 minutes.