Why Orderly exists.
E-commerce operations run on a patchwork of tools that were never designed to work together. Orders live in Shopify. Shipping lives in ShipStation. Tracking lives in carrier portals. Costs live in spreadsheets. The person responsible for making it all work is switching between tabs and hoping nothing breaks.
Orderly replaces the tab switching. It connects every platform into a single pipeline, automates the decisions that used to be manual, and gives you an AI assistant that understands your operations context. Every action is logged. Every decision is auditable. Every automation has an off switch.
How we got here.
From a warehouse problem to a platform handling tens of thousands of orders.
Founded. The problem was obvious: e-commerce ops teams were stitching together Shopify, ShipStation, carrier portals, and spreadsheets with no single source of truth.
First bridge shipped. Shopify orders syncing into a unified order model with full event logging.
Operations workspace launched. Batch pipeline builder, 8 action types, and a live execution log for every run.
AI assistant went live. Natural language queries against orders, shipments, and carrier data. Proposed actions with explicit approval gates.
Dispatchers, order splitting, and rate comparison engine shipped. Condition-based routing with real-time carrier rate shopping.
WhatsApp integration. Create shipping labels, track shipments, and manage operations from a phone conversation.
What we believe.
Visibility over magic
Every sync, retry, transformation, and dispatch decision is logged with a timestamp and an audit trail. We surface complexity in a way you can understand and act on, instead of hiding it behind abstractions that fail silently.
Propose, never presume
The AI assistant proposes changes, shows estimated impact, and waits for explicit approval. Write operations require confirmation. Your operations, your call.
Bridges, not monoliths
Each platform integration is a self-contained bridge that syncs, retries, and logs independently. When one fails, the others keep running. When you need a new platform, you add a bridge. You do not rewrite your stack.
Build with us.
Start with a free 14-day Growth trial. Connect your platforms and see your operations in one place within minutes.